A Build Brand Grow client proposal
Bring your inventory, financing options and service shop together in a stronger online experience—and make every campaign lead to a clear next step.
Custom website direction insideBuild · Brand · Grow
You already have vehicles to sell, lending relationships and mechanics on site. Our proposal puts those strengths in front of the people who need them.
Make it easy to find a vehicle, understand financing options and contact the dealership from any phone.
A consistent look and useful content can make the dealership feel familiar before a shopper arrives.
Connect local search, social posts and paid campaigns to the vehicles and services people are looking for.
We’ll set the production schedule, inventory-feed connection, advertising budget and follow-up process with your team. This presentation shows the recommended direction; pricing and final deliverables are confirmed in a written scope.
Interactive website concept
A distinct Chattanooga identity, clearer inventory shopping, financing information and a prominent service offer.
Interactive homepage concept · Prepared for review
Budget and body-style options guide visitors to the dealership’s current inventory.
Phone and financing links stay within reach on mobile.
Financing, cash sales and the service shop all get room to tell their story.
Illustrative hero artwork; featured vehicles are an audit-date snapshot. Live inventory integration and dealership-approved claims are part of launch preparation.
Public presence review · September 22, 2026
This review covers public website content and discoverable social profiles. Private analytics, lead totals and account-level social engagement were not available.
The current homepage uses a large logo, a vehicle carousel and broad template copy. Our design recommendation is a clearer local message and a shorter route to inventory and contact.
Source: current homepage ↗The About page describes multiple lenders, cash sales and a shop with two experienced mechanics. These are meaningful reasons to start a conversation, and we recommend making them prominent on the homepage.
Source: dealership About page ↗The testimonial page repeats promotional text attributed to the dealership. Recent customer feedback, with appropriate attribution and permission, would provide more useful evidence for a buyer.
Source: testimonial page ↗The dealership’s directions page listed Saturday as closed; Cars.com listed Saturday hours of 9 AM–4 PM when reviewed. Confirm the correct schedule, then update every listing together.
Website hours ↗ Cars.com listing ↗The website links to a Facebook page. Its recent posting, reach, response times and engagement require review with account access.
Website-linked Facebook page ↗No clearly verified official accounts were found in the website links and focused searches used for this review. That does not establish that no accounts exist.
Confirm ownership, categories, hours, photos, reviews and calls. These account metrics are not included in this public-only audit.
Establish the actual baseline for calls, applications, appointments, response times and sales attribution before setting campaign targets. The public audit does not establish lost revenue or a conversion rate.
A practical launch sequence
The first 90 days establish a consistent presence, a repeatable content schedule and a way to connect marketing with qualified inquiries.
Milestone: a clear, measurable starting point.
Milestone: consistent content and live campaigns.
Milestone: decisions backed by real results.
A short vehicle walkaround with verified details.
A review or delivery moment with permission.
One practical maintenance tip from the team.
Explain the application process in plain language.
Invite shoppers to call and arrange a test drive.
Qualified calls, application completions, vehicle inquiries, service appointments, response time, review activity, cost per qualified lead and attributable sales. Results depend on inventory, budget, execution and dealership follow-up.
Your next step
Confirm the priorities, the scope and the launch schedule with Build Brand Grow.